FOR IMMEDIATE RELEASE
A recent survey conducted by OnePoll, on behalf of Massage Envy(1), reveals how the COVID-19 pandemic has shifted consumer self-confidence
SCOTTSDALE, Ariz., April 1, 2021 /PRNewswire/ — Today, Massage Envy, the nation’s No. 1 provider of massage and skin care services in the U.S. across its franchise network, revealed its findings from a national survey of 2,000 American consumers. The survey, conducted by OnePoll, examined the evolution of respondents’ relationships with their bodies since the COVID-19 pandemic started.
According to the survey, 51% of respondents revealed that the pandemic has negatively affected how they feel about their bodies. The survey also uncovered that massage ranked second only to taking a vacation as the most necessary method to regain pre-pandemic self-confidence.
“This pandemic has taken a mental and physical toll on so many of us,” said Beth Stiller, Chief Executive Officer of Massage Envy. “With so many people spending most of their time at home juggling home schooling with working from home at their kitchen table or living room floor, it’s important that we’re taking care of our bodies. Incorporating self-care rituals like therapeutic massage or regular skin care into our routines is key to boosting self-confidence and keeping your body working. You’ve only got one body, right? So, you need to take the best care of it that you can and committing to taking care of your body on a regular basis is so important.”
Additional highlights to emerge from consumers surveyed include:
Many of the consumers surveyed are hopeful to make improvements when it comes to their self-confidence and physical well-being:
1 A random double-opt in survey of 2,000 Americans was conducted by OnePoll, a market research company and corporate member of ESOMAR and adheres to the MRS code of conduct.
About Massage Envy
Massage Envy, based in Scottsdale, Arizona, is a national franchisor and does not independently own or operate any of the Massage Envy franchised locations nationwide. The Massage Envy franchise network, through its franchise locations, is the leading provider of therapeutic massage and skin care service. Founded in 2002, Massage Envy has more than 1,100 franchise locations in 49 states that have together delivered more than 100 million massages and facials. For more information, visit www.massageenvy.com, or follow us on Instagram, Twitter, and Facebook at @MassageEnvy.
SOURCE Massage Envy
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